Posts Tagged “Liberty”

Chrysler race to meet demand

Source: THE BLADE/ANDY MORRISON

So last week, Chrysler’s CEO Sergio Marchionne announced a $500 million investment in retooling the Toledo Assembly complex’s Liberty production line, a neighboring plant that runs 20 hours a day, 6 days a week.

However, Chrysler can barely keep the Wranglers in stock as worldwide demand increases beyond the capacity of the Toledo Plant. Capacity concerns could result in another upgrade to this facility or to build them in another Chrysler facility elsewhere.

United Auto Workers union agreed to work 4 days next month during their usual shutdown week between Christmas and New Years day, the first time in 28 years.

To get an idea of the demand, October’s production of Wranglers was 135,072 units, 11% from last year. In July, 14,335 units were sold, 28% more than last year. Elsewhere in the world, Chrysler have sold 36,164 Wranglers through October, up 15% from last year.

 

Source: ToledoBlade

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New for 2012, Jeep has released new “Arctic Editions” of the Wrangler and Liberty. Although most features of the Jeeps remain the same, there are a number of cosmetic options that are unique to the Arctic.

The Arctic Edition is only available in wintery colors, Winter Chill, Bright Silver, and Bright White (Mineral Gray available on Liberty), including color-matched hard top and flares. Exterior details include a black hood decal, Mopar black fuel filler door, tail lamp guards, and “Yeti footprint” decals and Yeti emblems. Also available is the Rubicon wheel and tire package; 32” tires and semi-gloss black 17” rims.

Interior features include the heated front seats trimmed in black Tectonic fabric and Polar White accents with orange accent stitching and “Arctic” logos.

 

Source: KBB

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